Eat

a creative studio
that delivers
your brand story
through design,
technology, and
experiential art

JAUNT

Jaunt is so ahead of the curve it took us a moment to find the best way to describe what they’re doing...how do you tell the story of the future when it’s happening before your very eyes?

After several meetings and presentations with Jaunt, we transformed our research into a number of deliverables which included: brand colors, sub-brands, a new client-facing website, as well as marketing and promotional materials. Collaborating with them, we searched to find a communication strategy that mirrored the innovations we were seeing in Jaunt’s technology. We followed their approach of connecting technology to the human experience.

At Jaunt they strive to be on the forefront of connecting us with our technology. In our strategy we made sure not just to inform consumers about Jaunt’s technology, but to also demonstrate how easily their content integrates into daily life. To accomplish this we knew we couldn’t just educate the consumers, we needed to connect with them emotionally. It took many steps and an incredibly detailed approach, but we were so excited with the final branding.

“Working with EAT has been a distinct pleasure, something that I look forward to and truly enjoy. Their creativity and attention to detail is paralleled only by their responsiveness and ability to deliver superior work quickly. Understanding the balance between design and function, EAT has clear expertise when it comes to crafting a unique brand that stands apart from others. By having a global team, EAT is able not only to keep up with the demands of a fast moving company, but also to bring a unique global perspective to brands, something that is essential in the current global marketplace.”

Miles Perkins, Vice President Marketing Communications

Jaunt makes some of the most cutting edge, innovative, Virtual Reality storytelling experiences in the world and we were so excited to partner with them to tell the story of their company and their vision. Working with Jaunt our collaboration began with a Go-To-Market deck that not only communicates the technical capabilities of Jaunt, but does so with a unique, natural and innovative approach.

Working on that project we became obsessed with telling Jaunt’s story in the perfect way and what started as one job turned into much more as Jaunt ultimately hired EAT to be its dedicated branding partner.

We started with a simple question: Who is Jaunt? To answer this question we immersed ourselves in brand analysis and concept research.

After comprehensively understanding Jaunt and its verticals, we then shifted our focus towards understanding the complex market landscape of Virtual Reality programming - an area of content creation that is shifting daily.

With the increasing popularity of Virtual Reality, we knew it would be important not just to streamline Jaunt’s communication with its consumers, but to do so in a way that truly separates them from their competitors.

After several meetings and presentations with Jaunt, we transformed our research into a number of deliverables which included: brand colors, sub-brands, a new client-facing website, as well as marketing and promotional materials. Collaborating with them, we searched to find a communication strategy that mirrored the innovations we were seeing in Jaunt’s technology.

We wanted not just to inform consumers about Jaunt’s technology, but to also demonstrate how easily their content integrates into daily life. To accomplish this we knew we couldn’t just educate the consumers, we needed to connect with them emotionally. It took many steps and an incredibly detailed approach, but we were so excited with the final branding.

In the end we massively overhauled Jaunt’s communication strategies as well as their visual aesthetic. As their primary creative team for their marketing materials, we have streamlined and clarified Jaunt’s storytelling approach for them and their multiple content verticals such as Jaunt VR, Jaunt Music and Jaunt Sports, in order to create a platform and dialogue for our future collaborations together.

Moving forward we’re very excited about our current collaboration with them creating their new consumer and client facing website.

Reinvention and innovation requires a lot of hard work and we couldn’t be more excited to continue our ongoing partnership with Jaunt.








Reinvention and innovation requires a lot of hard work and we couldn’t be more excited to continue our ongoing partnership with Jaunt.





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