Red Bull Sports
Client
Even brands as epic Red Bull need help from time to time. As they set out on a pursuit of new targets, they wanted ideas on how to do this in the most creative way possible — this is where we came in.
Challenge
EAT had another immersion meeting with the Red Bull team, opening up the space to explore. This brainstorm session helped ignite all possible ideas, creating a free-formed zone of creativity and fun.
Results
To close out this project, EAT created personas boards — to be included on the business planning materials — of the major target audiences, helping the Red Bull team to visualize how they behave: what they do on spare time, eat, listen, watch, drink, support, etc.
Services
Graphic Design
Workshops